Expert opinion
5G Monetization of B2C Market. Cases of Telecom Operators
In this article, Bercut, a software developer for telecom business development, will analyze innovative cases of 5G monetization in the B2C market, discuss what changes operators must anticipate when implementing such scenarios, and share experience on how to implement some of them now.
What is Customization and Why Digital Businesses Need it?
Customization is an essential feature in a modern BSS solution, according to Bercut, a digitization and telecom business development partner.
Customer-Centric Approach, or User Insight at the Heart of Operator’s IT Systems
Trends such as increased number of digital channels for subscribers’ communication, the expansion of AR capacity, the spread of voice assistants, chatbots and online gaming are shaping new conditions for the development of the telecom market. Seeing the telecom operator as a single point of entry into the digital environment, consumers expect its services and products to meet their most diverse needs and the quality of the customer experience to constantly grow. Hence, operators’ former service-based business models with a focus on product portfolio are working less effectively. Success in improving the customer experience defines the operator’s competitiveness.
100 % of Bercut Customers Customize Their Own Business Processes
Bercut’s approach is to provide operators with the technology framework for implementing a winning market strategy that responds to the main global trends: revenue diversification and service convergence.
Future is Platforms, And It Is Now!
In November, HIP Bercut platform received the CNews Awards 2022 in the special category “ Ecosystem Building Product of the Year”. In his acceptance speech, Bercut CEO Andrey Bogdanov noted the strategic importance of platform products for the future of digitization. Let’s find out how exactly IT platforms can be helpful to businesses and what digitization trends will be the most important in the Russian market in 2023.
Preparing for Complex Integrated Project in CII Entities
Despite the fact that integration projects are always associated with certain risks and challenges, a modern company can hardly avoid them, as business development and the company’s competitiveness in the market depend on it. However, business software developer Bercut claims that the process can be more manageable and predictable if you approach it smartly at the planning stage.
Bercut helps Tele2 create new products under other rules
Bercut remained in the shadow of Tele2 for a long time. The technological solutions delivered by the company to Tele2 have drastically changed the performance of that telecom giant. Making payments by a smartphone, retaining a mobile number after switch to another operator and selling unused traffic — all those services have been successfully implemented, also due to Bercut involvement as a BSS partner.
Hybrid approach and its advantages over the standard low-code development
Reputable research agencies, such as Gartner, forecast the stable growth of the low-code development technologies market, emphasizing changes in the paradigm and ongoing cost optimization efforts. There are many events taking place today where companies share their experience in implementing short-term cases. At one of such events we spoke about the nature of the hybrid approach and its advantages over the standard low-code development.
Subscriber at the heart of the digital product ecosystem
According to KPMG research, "8 out of 10 C-level executives identify customer focus as the organization's top priority and a top digital strategy focus."
Take control of customer experience and enhancing CX in telecom
Managing customer experience (CX) is a key driver of subscriber loyalty and revenue growth. As the Gartner research shows, 32% of respondents say that enhancing CX is a crucial point of digital transformation.